Boosting your lab's visibility online starts with mastering the art of smart hashtagging. It's not just about slapping on a few trendy terms – think about establishing a cohesive brand and reaching the appropriate audience. Think about using a combination of broad scientific hashtags like #science|researchcommunity|innovation, but also niche deta

Boosting your research group's visibility and impact in the digital age requires more than just excellent research; it demands effective sharing. A powerful, and surprisingly simple, tool is the strategic use of keyword tags. Think of them as digital breadcrumbs, guiding interested individuals – from fellow scientists to the general public – di